Before we dive into the actual costs of SEO, it’s important to distinguish Search Engine Optimization from other forms of online marketing. SEO relies on search engines showing content ORGANIC results, which attempts to rank the most relevant, quality sites toward the top. So the first question you need to answer is:
Are you willing to create a better site than those ranking above you?
If the answer is no, there’s no reason to invest in SEO in the first place. Here at Pest Rank, we’re looking to work with Pest Control companies that are excited to dominate their competition. While many say that this is their goal, we’ve found that some just aren’t motivated to give us login credentials, take photos of their team, respond to emails, etc.
How Much Does Pest Control SEO Cost?
Pest Control SEO can be as little as $497 per month, which can really move the needle, but it can also be as much as $3000 per month, depending on how aggressive you want to be. Anything lower than that $497 number will probably yield little to no results, since the company has virtually no budget to invest back into the campaign for exposure, links, press releases, etc.
But What Do I Get?
When you go with a lower plan, efficiency is the name of the game. We’re not able to go after keywords with extremely high competition, but that doesn’t mean we can drive traffic. Instead, we focus on what are called “Long-Tail Keywords”, specific search queries with multiple words. Examples of long-tail keywords are:
- pest control ypress tx
- termite treatment in Frisco
- bed bug removal Wichita ks
We research low competition keywords that still have search volume. These are what we call “sweet spot” keywords – ones that will make you money without having to wait 2 years to rank!
Just like everywhere else, you get what you pay for. We often take over the SEO from a cheap competitor, and have to fix all the mistakes that they made on the client’s site. If you can’t afford to hire a reputable pest control seo company, then put away some cash each month until that’s possible – don’t go with the lowest cost package, you’ll likely regret it.
Reach out to us if you have any questions about SEO, we offer a free website review to see how you’re currently performing.